Very clever and very complicated. It’s shown as an interaction twixt what appears to be a Yuppie farmer and someone who predicts profits in agriculture based on loosely gather data on the Internet.
The strangest part to me was the graphic of usage icons diminishing in size to the horizon according to there place on the “Z” time line. It has the feel of a galactic cloud of cosmic dust, only not as inspiring.
What was most interesting about the demo was the space station mouse the woman was using. It looked like a globular wheel combined with an inter-lever joy-stick.
I have a feeling this woman runs a high tech winery. If you have read the news lately, they are growing a lot more than grapes in some of these northern California boutique wineries.
Perhaps with hands-on experience I would be better able to critique the interface itself. This is more a comment on the demonstration itself. I felt no connection with the characters used to represent the end-user.
Mr. Jobs does a better job of clearly showing how we may use a product in our day to day lives. This demo did not.